WebIQ Analytics was born from a frustration shared by many businesses – despite collecting mountains of data, actionable insights remain elusive.
After nearly two decades in digital marketing and data analytics, our founder witnessed countless businesses struggle with disconnected data, unclear metrics, and the inability to translate numbers into actions. The pattern was clear: businesses were investing in collecting data but not reaping the benefits.
This frustration sparked a mission – to create a data science service that bridges the gap between raw information and business results.
We deliver end-to-end data solutions that transform how businesses make decisions. We believe every business, regardless of size, deserves access to clear, actionable data insights.
We see ourselves as an extension of your team, invested in your success.
We translate technical concepts into business language you understand.
We focus on data that drives measurable business outcomes, not vanity metrics.
We believe in iterative progress, constantly refining strategies based on real results.
WebIQ Analytics is led by a data professional with deep expertise in transforming business data into actionable insights and measurable growth.
MSc Data Science with specialised training in predictive modelling and advanced analytics. Combines academic knowledge with practical application to solve real business challenges that drive revenue growth.
CXL Certified in Conversion Rate Optimisation with a proven track record of increasing e-commerce conversion rates by 25-40%. Approaches optimisation through a scientific lens, ensuring all improvements are backed by statistical validity.
Nearly two decades of experience in digital marketing analytics, having implemented and optimised data solutions for businesses across e-commerce and financial services. Skilled in the complete data lifecycle from acquisition through activation to insight generation.