End Spreadsheet Hell Forever

Your team wastes hours weekly copying data between systems, fixing broken reports, arguing about which numbers are right.

We build systems that do this automatically.

WebIQ Analytics Engineering, Modern Data Stack

The Data Nightmare Most Businesses Live With

THE PROBLEM

Does This Sound Familiar?

Monday morning. You need yesterday’s sales figures.

Export from Google Analytics → Facebook → Shopify → Email tool
Copy into Excel → Fix formatting → Calculate totals → Cross fingers numbers make sense

3 hours later: outdated report nobody trusts.

Meanwhile:

  • Marketing decisions wait for data
  • Opportunities slip by unnoticed
  • Your best analyst does admin, not analysis
  • Every meeting starts arguing about numbers
There’s a better way.
WebIQ Analytics, product performance dashboard

How It Should Work

One System, All Data, Real-Time

Imagine this:

Open laptop → One dashboard shows everything → Sales by channel → Customer journeys → Campaign performance → Marketing ROI

All updating automatically. All the time.

What we Build

Data Warehouse

All data lives in one place. Google, Facebook, email, CRM, e-commerce - everything connects automatically.

Automated Pipelines

No manual exports. Data flows every hour. Always fresh. Always accurate.

Clean, Organised Data

Remove duplicates. Fix inconsistencies. Create standard definitions everyone agrees on.

Self-Service Dashboards

Your team gets answers without waiting for IT. Marketing performance. Sales trends. Customer behavior.

Proper Documentation

Everything documented. Knowledge stays when people leave.

What Changes

01

Your Reports Meeting Becomes Useful

Instead of arguing about accuracy → discuss strategy
Instead of waiting for numbers → make decisions
Instead of manual work → focus on growth

03

Better Decisions Everywhere

When everyone trusts data, everyone makes better choices.

02

Marketing Moves Faster

Campaign performing well? Scale immediately. Something not working? Kill before wasting more.

04

Your Team Stops Hating Reports

No manual exports. No fixing spreadsheets. No weekend work because numbers don't add up.

Real Client Results

E-commerce: 85% Time Savings

“Marketing analyst spent 3 days weekly creating reports. After Terry rebuilt our analytics, same insights in 2 hours. She now finds optimisation opportunities instead of fighting Excel. We’ve identified £300K improvements she never had time to spot.”

SaaS: From Chaos to Clarity

“Five different sources of truth, nobody knew which was right. Board meetings were painful – every number questioned. Terry unified everything. Now board meetings focus on strategy instead of data disputes. Closed Series A partly because investors trusted our metrics.”

Agency: Client Reporting Revolution

“20 hours monthly creating client reports manually. Terry built automated dashboards that update themselves. Clients get real-time insights instead of month-old reports. Won 3 new accounts partly because our reporting beats competitors.”

Three Levels of Analytics Engineering

Foundation: "Make It Work"

£32,000 | 8 weeks

Perfect for businesses drowning in manual reporting.

Includes:

  • Data warehouse setup (cloud-based, scalable)
  • Connect 5 key data sources
  • Basic automated reporting
  • Team training
  • Documentation
Best for: Companies tired of manual reporting

Advanced: "Make It Brilliant"

£52,000 + £5.5K monthly | 10 weeks + ongoing

Complete modern analytics with advanced capabilities.

Includes:

  • Everything in Foundation
  • Advanced data modelling
  • Real-time processing
  • Self-service platform
  • Unlimited connections
  • Ongoing optimisation
Best for: Growing companies needing sophisticated analytics

Enterprise: "Make It Unbreakable"

£75,000 + £7.5K monthly | 12 weeks + ongoing

Full partnership with enterprise-grade capabilities.

Includes:

  • Everything in Advanced
  • Custom analytics applications
  • Machine learning integration
  • Dedicated support
  • Priority updates
  • Strategic quarterly reviews
Best for: Large companies with complex requirements

The Technology We Use

Cloud Data Warehouse

Your data lives in cloud (think Google Drive for business data). Scales automatically. Pay only what you use.

Dbt Streamline Icon: https://streamlinehq.com

Modern Transformation Tools

dbt and SQL Mesh. Like Excel formulas but for big datasets. Everything automated and tested.

Integration Platform

Connects all marketing tools automatically. Facebook, Google, email, CRM - seamless flow.

Business Intelligence

Dashboards that make sense. Power BI, Tableau, Looker - whatever works best.

VALUE PROPOSITION

Why Choose WebIQ for Analytics Engineering

We Build for Business People

Designed for marketers and managers, not just data scientists. If you can use Excel, you can use what we build.

We Don't Lock You In

Built on standard platforms. If you work with someone else later, you keep everything.

We Train Your Team

Don't just build and disappear. Your team learns how everything works.

We Plan for Growth

What works at £1M revenue still works at £10M revenue.

Common Questions

Basic reporting works within 6 weeks. Time savings start immediately.

 

Everyone’s data is messy. Cleaning it up is part of what we do.

 

Yes, easily. System’s designed to grow. Adding tools takes days, not months.

Everything documented, built on standard platforms. Your team operates independently.

 

Absolutely. Data governance and privacy compliance built in from day one.

Terry Hennah Founder & CEO of WebIQ Analytics

CALL TO ACTION

Ready to Stop Fighting Data?

Free Analytics Assessment

We’ll review your current setup and show exactly how much time and money you could save.

You’ll get:

  • Current process audit
  • Time savings calculation
  • Specific recommendations
  • Implementation roadmap
  • ROI projections

No long-term contracts. No setup fees. Just results-driven analytics that pay for themselves.